2020 was a 12 months of streaming data being shattered after which damaged once more, as Twitch noticed a serious increase in engagement and lively streamers due to the COVID-19 pandemic. Each video games and streamers reached new heights with the assistance of an elevated use of viewer incentives and several other new main sport releases.
Twitch’s Prime Channel – xQc
For the third 12 months in a row, Twitch has a brand new chief in its year-end rankings. Félix “xQc” Lengyel was overwhelmingly the platform’s hottest streamer, reaching almost 150M hours watched, and being certainly one of solely three channels to surpass 100M for the 12 months.
What units Lengyel other than different platform leaders like Tyler “Ninja” Blevins was his function this 12 months as a trendsetter. From the sudden explosion of Amongst Us to the rise of chess, Lengyel performed a pivotal function in shaping tendencies throughout Twitch and influencing the exercise of different common streamers. Whereas Blevins was extraordinarily common on his personal channel, and was arguably a extra impactful face for Twitch in reaching out into the mainstream, his influence on the platform at massive was typically extra restricted to these he collaborated with slightly than giving rise to new tendencies that created alternatives for different streamers.
Twitch’s Prime Content material – Simply Chatting
Emblematic of a 12 months that noticed Twitch develop properly past its function as a pure gaming platform, the Simply Chatting class dominated 2020, with almost 2B hours watched. What makes Simply Chatting so common in comparison with the opposite non-gaming classes on Twitch is its applicability to all streamers. Each streamer, whether or not they play video video games or not, sees sturdy returns from partaking straight with their viewers by Simply Chatting content material. The class is so ubiquitous that it takes an enormous new launch or platform-wide new pattern to overhaul it on any given week.
Additionally of word is the continued endurance of League of Legends. No matter different tendencies are ebbing and flowing on the platform, the decade-old esports juggernaut stays constant. This 12 months, LoL was the one different class to surpass 1B hours watched.